Important Note: All the information used on this article is made upon estimations. 

Sorry to disappoint you, but there is no exact science to know how much data transfer is used in video consumption. 

We will make our best to estimate this using the main video services available in the market. 


Example: YouTube image courtesy of the Google Play store.

There are no official stats for YouTube data streaming, but there are ways to estimate.

YouTube has an array of playback-quality settings that can greatly vary data usage, generally ranging from as low as 144p playback (half of standard definition, or ‘SD’, quality) to 2160p (4K) video settings.

There are other variables that come into play, such as the bitrate, frame rate, as well as 3D and 360-degree videos, all of which affect data usage and, sometimes, bandwidth requirement per video.

As a general rule for typical YouTube videos, 480p playback of standard 30 frames per second (FPS) content uses approximately 264MB per hour, 720p (HD) videos use roughly 870MB per hour, and 1080p (Full HD) video playback uses around 1.65GB an hour.




264 MB / hour

720p (HD)

870 MB / hour

1080 (Full HD)

1.65 GB / hour


Netflix image courtesy of the Google Play store.

Netflix data usage breaks down as follows, according to this official support page:



Lowest quality

300 MB / hour

Standard definition (SD)

700 MB / hour

High definition  (HD)

3 GB / hour

Ultra HD (UHD) 

7 GB / hour

It’s worth noting that Netflix, and certain other streaming services, may default to an ‘Auto’ setting for video quality, which will favour higher quality (to ensure better-looking playback) over lower data usage.

In terms of data usage, this ‘Auto’ setting will increase the video quality to the highest quality available on the plan, plus the connected screen technology (which may extend up to 4K), adjusted to the highest quality Netflix thinks your current internet speed can handle.

If you are using the top-tier Netflix plan, which allows for UHD playback, and the playback setting is on ‘Auto’, relevant 4K content on a 25Mbps (or above) connection will default to UHD quality, which uses the most data. However, a lot of Netflix content is not yet available in UHD. In these cases, 1080p (full HD) will be the default.

How much monthly data do I need for my new video service?

This is the most important question you need to ask yourself before you start your video service with Nunchee. 

  1. How many users  am I expecting? 

  2. How many videos do I have? 

  3. In what quality are my videos?

There is one Nunchee plan that will perfectly fit your needs: 

Nunchee Tip:  Its is very important that you understand that the video quota will only affect to the content that you uploaded directly to Nunchee. You can always add 3rd parties streaming URL, and embed Youtube or Twitter videos and this streaming will not affect your video quota. For more information talk to one of our video specialists.